HBR :APRIL 18, 2013
If you’re in the market for a job, you need to be able to communicate your value as a potential employee in 15 seconds or less.
That may be all the time you have with a recruiter or hiring manager.
Your message has to be crisp and tailored.
Say specifically what value you bring — for instance, “My specialty is streamlining messy, complex processes” — but don’t pile on so many details that you struggle to get everything in.
Delivering an elevator pitch at breakneck pace is extremely off-putting. Speak at a steady pace that shows you’re calm and confident.
You want the listener to see you as a thoughtful, deliberate candidate — not as some manic babbler.
Adapted from the HBR Guide to Getting the Right Job.
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